The beautiful, kind-hearted flower behind LMSLF is Laurie Boutin. A horticulturist by profession, Laurie has taken part in a number of training courses and had many experiences with plants and flowers, from edible to medicinal, and from processing to floral arrangements.
The Goal
La Main Sur Les Fleurs sells beautiful bouquets. I knew I had to focus on the user to want to buy a monthly plan.
The Challenge
Bring upfront the flowers and details about their monthly plans. Laurie (the owner) is an old friend of mine and she created her website by herself. She asked me if I could help her with a better looking layout to have a more professional feel and bring more customers to purchase monthly bouquets.
